Ripple of Change
Innosparks is an open incubator lab that fuels innovation through engineering. Guided by a mission to ignite ideas that spark meaningful change, the brand exists to create ripples that impact the world.
We developed a dynamic and modular brand identity driven by real-world data—an ever-evolving visual system that invites engineers to engage, explore, and better understand the complexities of real-world challenges.
RESULTS
The result is a dynamic graphic system that pulls live data from open sources—such as the Pollutant Standards Index (PSI)—to generate responsive visual patterns. These patterns shift in real time based on the fluctuating data values, embodying the brand’s adaptability. This interactive, modular identity positions Innosparks not only as a responsive lab tackling immediate real-world issues, but also as a catalyst for disruptive innovation that sparks lasting, positive change.
